Winch | Forecast Your Ad Performance

Forecast your Meta Ads performance.

Utilizing machine learning and historical performance data, we're able to drive insights into projected future ad and campaign performance.

"Over the weekend you can expect a 14% increase in conversion volume."

Using historical data, we're able to generate accurate forecasts of future results.

We use machine learning to analyze historical Meta Ads performance metrics to generate forecasts of future results.

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Analyze Data

Our platform analyzes your historical Meta Ads performance metrics through our machine learning model, interpreting patterns in the results.

Predict Results

It then uses the data to generate your forecast for the next seven days of conversion volume and cost per conversion, tailored to your ad accounts patterns.

Utilize Insights

Utilize patterns and insights driven by the results to optimize your campaigns and identify performance issues faster.

Frequently Asked Questions

Accuracy is heavily dependant on the quality of data provided to the machine learning model. Under ideal conditions, 80% of our models predictions fall within +-20% of the actual results. We're continually working on improving the accuracy of our model.
Transparency is a core value here at Winch, however which signals we're using to generate forecasts is proprietary IP. We do not use any conversion event data or PII, we focus solely on the ad and campaign performance metrics.

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How To Improve Ad Performance With Forecasting

Knowing future cost per conversion and conversion volume feels like a cheat code, but how do you use it to drive insights and optimizations.

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Join the waitlist to get beta access and priority onboarding.

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Forecasting is your optimization superpower.

From spotting creative fatigue faster to using seasonal patterns to your advantage, forecasting unlocks new insights digital marketers can use to optimize their Meta Ads campaigns.

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Creative Fatigue

By predicting costs and other metrics, you're able to identify creative fatigue earlier, giving you more time to develop new ads and avoid prolonged performance decreases.

Seasonal Patterns

Expose patterns such as stronger performance on weekends and use them to your advantage. Gain insights into key moments such as holidays ahead of time.

Proactive Optimizations

Majority of marketers rely solely on historical data for optimizations. Winch offers them a glimpse at the future, and a chance to change course.